As an evolving industry, pools have been talking about how there are looming demographic shifts in staff and leadership and how these shifts may impact the ability to remain current and relevant with members. You are now at a critical juncture and need to shift communication practices to keep pace with staff and member expectations. This session will take a deep dive into today’s most successful communication methods and show how you can change your practices in a pragmatic and thoughtful way to make a difference with your stakeholder audiences.
